Tractor Set GO

Tractor Set GO! is a game development studio founded in 2013 and headquartered in Cluj-Napoca, Romania. The studio grew from the merger of two earlier companies—Tractor Media (3D graphics and animation) and Liveset Studios (recording and software development)—bringing together over a decade of experience across game development, CGI, and interactive media. The company is led by four founders: Horea Trîncă (CTO, 20+ years in games and CGI), Andreea Cristea (COO, 15 years in executive roles), Cristian Cristea (CEO, 20 years in game development and architecture), and Adrian Bugnar (Creative Director, 20+ years in CGI and 3D graphics). They develop games across PC, Mac, iOS, Android, Oculus VR, consoles (Xbox, PlayStation), and handhelds (Switch, Steam Deck).

Services and capabilities

Tractor Set GO! offers full-cycle game development from concept through launch. Their core operations span developing original IP, work-for-hire projects with external clients, and serious games for training and industrial applications. The team includes programmers, artists, audio engineers, QA specialists, game designers, and project managers.

For animation and visualization, they produce 2D and 3D content for game trailers and promotional material using Unity 3D, Blender, DaVinci Resolve, ZBrush, Adobe Premiere, After Effects, and Substance Painter. They offer marketing videos and gameplay trailer editing, including capture editing and text interstitials.

Serious games work covers airport monitoring systems, robotics simulations, corporate applications, and AR/VR training experiences for personnel, museum visitors, and film directors. They also generate synthetic data through digital twins and procedurally varied 3D scenarios to improve ML model performance in object detection and visual recognition tasks.

On the consultancy side, they draw on over 15 years of hands-on expertise across the development pipeline—C# and C++ programming, 3D graphics, VFX, optimization, and game design. They also handle coordination of international multidisciplinary teams (backend developers, voice actors, artists, producers) using agile workflows with ClickUp and Jira for sprint planning and prototyping.

The studio maintains in-house proprietary technology: the TSG Framework (a C# library providing core subsystems) and TSG.TDE, a top-down game engine built on Unity that handles functionality for top-down shooters, tactical games, and puzzle-adventures.

Notable work

Their released titles include Spacelab Simulator, Sunfall: Children of Adiona (a top-down stealth-shooter), Gelluloid Domination (a strategic cell-growth game), and Gelluloid (released 2013, received critical acclaim on major gaming publications). They collaborated with Utopian Game Labs on Time Raiders, a 3D top-down arcade action game. With Cyber Legends and Utopian Game Labs, they delivered Cyber Legends (Adventure Version), a browser-based educational game teaching online safety to children.

Client testimonials include Simon Bailey from Utopian Game Labs, who noted the team delivered work "on time and within budget" and proved "flexible and accommodating" through complex, large-scale production. James Hayes from Cyber Legends credited TSG's "dedication and creativity" for helping push the product's boundaries in teaching online safety through gameplay.

How they work

For impact-driven projects (serious games, educational content), Tractor Set GO! follows a structured five-phase process: Scope (align on audience, constraints, success metrics), Concept (define core interaction and learning mechanics), Design (UX, narrative, visuals, accessibility testing), Production (agile implementation with frequent demos and QA), and Delivery (launch support, rollout, iteration). They prioritize co-creation with subject matter experts and end users, early prototyping to reduce risk, and analytics instrumentation to measure outcomes. Their delivery pipeline emphasizes continuous QA, frequent updates, and build robustness.

Engagement spans work-for-hire projects, dedicated team arrangements, and consultancy. They claim to have completed "dozens of projects" with clients worldwide. Team coordination uses established agile practices and proprietary project management tools.

Team and credentials

The four founders remain actively involved in leadership and creative direction. Beyond the leadership tier, the source does not specify total headcount or breakdown by discipline. The company emphasizes stability, noting long-term client relationships since 2013 and continuous recruitment to scale capabilities. The website highlights over 20 years of professional experience among multiple core team members in games, CGI, and architectural rendering; multiple founders hold Master's degrees in Computer Science or Arts.