The Yellow Strawberry

The Yellow Strawberry is a Mumbai-based software development and digital marketing firm founded in 2015. According to their website, the team has 12+ years of combined development experience and has completed 400+ projects serving 10M+ users. They work across mobile app development, web development, custom software, UI/UX design, and digital marketing. The company holds Google and Meta certifications and claims a 4.9/5 rating on Google and 4.8/5 on Clutch. They operate offices in Mumbai and Bengaluru.

Services and capabilities

The Yellow Strawberry's core offering spans mobile app development (Android, iOS, Kotlin, Flutter, iPad, wearable, Apple Watch), web development (React, Node.js, web design, prototyping), and digital marketing (SEO, PPC, social media management, content writing, influencer campaigns, ASO, media buying). They also offer branding services including packaging design and brand strategy.

On the mobile side, they handle custom development across platforms and list Java, Kotlin, Swift, Objective-C, XCode, and SpriteKit in their tech stack. For web, they emphasize React and Node.js. The company claims to build low-code MVPs in 4–6 months and incorporates machine learning into some applications for personalization, advanced search, and behavioral prediction.

Their stated approach uses Agile methodology with frequent sprint reviews. They emphasize flexibility in engagement models and transparency, allowing clients to track progress throughout development. The company says it will sign NDAs to protect intellectual property and transfers source code ownership to the client upon project completion.

Notable work

The source material includes three named client testimonials: a car wash marketplace built for a UAE-based client (Ahmed AlKharraz), a gaming app for a Nigerian company (Busola Akomolede), and a mobile app for a UK-based marketing and advertising agency (Nour Moubayed). Moubayed's testimonial states the app was launched to the App Store within months, with weekly meetings helping meet deadlines. Clients praise the team's project management and design execution, though the testimonials remain fairly generic.

How they work

The Yellow Strawberry describes a five-stage process: scoping and estimation (initial requirements and cost/timeline assessment), planning (product workshops and wireframing), design and development (polishing designs and building the application), application release (deployment and app store submission), and product growth (ongoing maintenance and updates). They offer support via multiple engagement models—though the source does not specify fixed-price, T&M, or dedicated team structures explicitly. The company commits to responding within 48 business hours to project inquiries. Pricing is not disclosed publicly; they note cost depends on functionality and project scope.

Team and credentials

The Yellow Strawberry does not name founders or provide detailed team composition in the source. The company lists 12+ years of development experience across the team and mentions a "talent network of 100+ tech professionals" in a recruitment form. They hold Google Certified Practitioner and Meta Certified Practitioner certifications and advertise "100% Online Brand Visibility" (likely an internal claim). Ratings include 4.9/5 on Google and 4.8/5 on Clutch, though review counts are not provided. The company serves eight industries: IT, e-commerce, education, travel, healthcare, banking, media, and hospitality.