Modern Day Strategy

Modern Day Strategy is a digital consultancy with offices in Cape Town, South Africa and Ankeveen, Netherlands, serving clients globally. The firm is 5-star rated on Clutch and works with 100+ companies, ranging from early-stage startups to established enterprises. They position themselves around three pillars: fixed-price engagements (rather than hourly billing), AI-assisted development to accelerate timelines and reduce costs, and a design-led approach to product work. Founding year is not disclosed on the website, nor is explicit team size, though they describe themselves as a "lean structure" that can field dedicated teams or augment existing ones.

Services and capabilities

Modern Day Strategy divides its offerings across five categories. Website work spans Webflow development (with animations and CMS flexibility), WordPress builds, Shopify stores, custom React/Next.js sites, and general UI/UX design. They also offer graphic design, SEO optimization, and paid campaign management across Google and social platforms.

Mobile and web app development covers iOS (using Swift), Android, Flutter, React Native, and generic web applications. They position themselves as capable of delivering MVPs through to fully featured products.

AI work includes both development—building AI-powered features like automation, intelligent search, recommendations, chatbots, and document processing—and consulting, which focuses on identifying where AI creates business impact and designing AI-enabled workflows.

Team augmentation lets clients hire front-end developers, back-end engineers, UI/UX designers, or AI specialists as extensions of existing teams. The firm claims senior oversight on every engagement and flexible scaling with no long-term lock-ins. They also offer "team strategy & resourcing guidance" to help clients decide between dedicated end-to-end teams or targeted role-based augmentation.

Backend systems are mentioned as an area of expertise (Moveli project used Laravel), and they reference integration work with third-party systems, though specifics are limited.

Notable work

One named client appears in the source: Moveli, a UK-based luxury real estate platform. Modern Day Strategy developed a custom Laravel backend and integrated it with a Webflow front-end. The project is categorized as startup work, and the site describes Moveli as offering curated luxury real estate worldwide, but no outcomes or timeline are provided.

The source states they've worked with "some of the world's leading enterprise clients" but names none. It also mentions a commitment to delivering "the same high-quality work and service to startups and SMEs," indicating a broad client spectrum without additional specifics.

How they work

Engagements are fixed-price rather than hourly. The firm emphasizes accountability for results and "clarity and certainty from day one." On team augmentation, they describe a process starting with understanding delivery goals and existing team structure, then recommending whether a dedicated cross-functional team, targeted augmentation, or hybrid approach makes most sense. Augmented team members integrate into the client's tools, processes, sprint cycles, and reporting structures. Senior technical and design oversight backs every engagement, and they highlight focus on continuity and "knowledge retention" as projects progress. Flexible scaling allows clients to adjust resource levels without long-term contracts. No specific pricing is disclosed.

Team and credentials

Modern Day Strategy is 5-star rated on Clutch (review count not stated). No founding year, founder names, or explicit team size are mentioned in the source. The firm describes itself as "lean," which suggests a smaller operation, but offers no headcount. Languages or English proficiency are not detailed. No formal certifications (ISO, SOC 2, GDPR, HIPAA) or third-party partnerships (AWS, Google Cloud, Shopify Plus) are mentioned.