Mad Brains Technologies

Mad Brains Technologies is a UI/UX design and custom development shop based in India. The company works primarily on website redesigns, mobile app UX optimization, and ecommerce platforms. They claim 50+ projects delivered and work with clients across travel, jewelry, financial services, and other sectors. Their engagement model is straightforward: schedule a call, get a consultation, receive an estimate, then kick off the project. They promise a response within 24 hours and work under NDA.

Services and capabilities

Mad Brains groups its work into six service lines. UX audit and design is their core offering—they conduct user behavior analysis, heuristic evaluations, heatmap studies, and competitor analysis to identify usability gaps. They've delivered redesigns for Just Wravel (travel booking site) and audits for Tanishq's mobile app and a Kotak Life insurance landing page. The company also builds ecommerce platforms on Shopify, WooCommerce, and Magento, positioning them as conversion-focused. Custom development covers web apps, APIs, system integration, and SaaS. They list blockchain consulting, smart contracts, NFTs, and crypto as a service line. App design and development spans iOS, Android, Flutter, and cross-platform.

Their UX audit methodology involves user behavior tracking (bounce rates, session duration, conversion rates), page performance analysis, heuristic evaluation, heatmaps and session recordings, and competitor analysis. For design work, they create design systems with consistent typography, color palettes, and component libraries. All engagements include a free discovery call.

Notable work

Just Wravel, a travel booking platform, saw a UX audit and full redesign over 12 weeks. After the work, new visitors increased by 43,000, growth rose 47%, and bounce rate dropped 45%. The company identified poor navigation, low conversion rates in the booking flow, high bounce rates on landing pages, visual clutter, and weak engagement features. They redesigned the information architecture, simplified the checkout process, improved visual hierarchy, and added interactive elements. Post-launch, 94% of users found the new site easier to use and more visually appealing.

Tanishq, a jewelry retailer, engaged Mad Brains for a mobile app UX audit over 2 weeks. The audit uncovered issues in the top menu (unclear labels, poor hierarchy), bottom menu (crowded options, poor prioritization), and checkout process (unnecessary steps, weak CTAs). Recommendations included streamlining onboarding, replacing the cluttered Explore page with a category-based design, updating card layouts, improving the product reviews section, and adding a compatible products section.

Kotak Life Insurance commissioned a landing page for their Viraasat term insurance product. Mad Brains designed a conversion-focused layout with strategic CTAs, engaging visuals, and simplified insurance language targeting families seeking long-term financial security. The page delivered new campaign launch success, high conversion rates, and enhanced brand engagement.

How they work

Engagements follow a four-step process: schedule a call to discuss needs and timelines, receive an in-depth consultation with feasibility analysis, get a detailed estimate, then initiate the project with onboarding. The company claims a 24-hour response time and guarantees direct access to product specialists. They work under full NDA from first contact and promise a tailored proposal within 48 hours of inquiry.

Team and credentials

No founding date, team size, or founder names appear in the source. The company lists certifications or partner status only as "Trusted Clients" (11,000+), coverage in 120+ countries, a 4.8 rating from clients, and 100% client satisfaction rate. No Clutch, G2, or industry certifications (ISO, SOC 2, GDPR compliance) are mentioned. The company does not disclose team location within India, though the website footer suggests they operate from a single country (listed as IN).