Lantern Digital

Lantern Digital is a digital marketing agency based in India with three co-founders: Gajendra Singh (SEO lead), Nilaksh Badiyani (Performance Marketing & Finance), and Kartik Poduval (Sales & Strategy). The company claims to have worked with 250+ brands and generated 800 million rupees in trackable revenue across 575 million rupees in total advertising spend. The team numbers around 40+ employees across roles including SEO analysts, performance marketers, web developers, designers, and quality assurance staff, with an average age of 27. Lantern operates as a full-service digital agency, though its core focus is ROI-driven performance marketing and SEO.

Services and capabilities

Lantern offers six main service categories. Search Engine Optimization covers full-suite SEO, local SEO, technical audits, Google Analytics configuration, link building, and content support. The firm claims 20,000+ keywords ranked and 15,000+ organic leads generated. Performance Marketing includes Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, Twitter Ads, and Microsoft Ads management. Social Media Optimization handles organic growth, content strategy, online reputation management, and influencer strategy. Web Development covers HTML, WordPress, HubSpot, Shopify, Wix, Squarespace, and Magento. Design Services produce websites, landing pages, infographics, email templates, GIFs, images, and HTML5 creatives. Dedicated Resources allow clients to hire SEO experts, SEM experts, WordPress developers, PHP developers, and UX/UI designers directly.

On link building specifically, Lantern publishes that they've optimized 600+ Google Business Profile listings and added 2 million rupees in organic revenue through backlink work. They emphasize white-hat practices and customized anchor text strategies, claiming to build "high-authority" link profiles tailored to industry relevance.

Notable work

Client testimonials mention measurable outcomes. Atharva Speech & Hearing Clinic opened four new branches and scaled ad spend by 4x, generating a 15% increase in inquiries and appointments. Babeez Pvt Ltd. grew from 150 to 750 Instagram followers with assistance on creatives and boosted posts. Stock Phoenix, FactSuite, Hey Safaris, Australian Hover Boards, and O4U (a brand owned by Dhruv Aarya) are named clients. Testimonials emphasize responsiveness, understanding of business context before strategy, and transparent reporting of metrics.

How they work

Lantern describes its engagement as relationship-based. The process begins with deep discovery calls (the source notes they "spend hours on the phone getting to know our clients' dog or their football obsession"). The co-founders built processes from 8+ years of combined experience. They offer engagement models including fixed-price projects, dedicated team placements, and staff augmentation. Pricing brackets on their contact form range from $0–$500 to $10,000+ per project. The firm emphasizes long-term growth focus and avoids being purely transactional—Kartik Poduval's bio describes "consultative selling" where solutions are tailored to client needs rather than pushed as standard packages.

Team and credentials

The three co-founders have 8+ years of digital marketing experience collectively, though no formal certifications (ISO, SOC 2, etc.) are mentioned in the source material. Shashikant, listed as Head of Organic Marketing, brings 8+ years of SEO experience. The team includes senior roles (Senior Performance Marketer, Senior Web Developer, Senior Performance Marketing Analyst) alongside junior and intern positions. No partner badges (AWS, HubSpot Platinum, Shopify Plus, etc.), Clutch ratings, or G2 reviews appear in the source. The firm is hiring across 11 open positions ranging from HR interns to senior performance marketers. English proficiency is not explicitly stated, though all public-facing materials are in English.