Cubic Solutions.Inc

Cubic Solutions was founded in 2011 by Asad Ur Rehman, who started as a freelance developer and built the company into a 270+ person operation delivering 2,000+ projects for 200+ clients across 30+ countries. The company is headquartered in Lahore, Pakistan, with an office in New York. Beyond the main development shop, Cubic operates a multi-company ecosystem: Cubic Research Labs (incubation), Cubic Hosting Inc. (cloud infrastructure), Circles (plugin-based ERP), Omni Blox (SME-focused SaaS ERP), Affinix (managed cloud services), and HIVE (digital agency). The core business is custom software development, cloud modernization, AI/ML, and managed services for startups and enterprises.

Services and capabilities

Cubic's service lines span enterprise software, application development, custom software, managed IT, ServiceNow, AI/ML, mobile, data analytics, cloud, and cybersecurity. On the enterprise side, they build ERP systems, CRM solutions, workflow automation, and system integration. For application work, they deliver web applications, progressive web apps, APIs, and UI/UX design. They handle SaaS product development, B2B/B2C platforms, legacy modernization, and cloud-native applications. The managed services arm offers 24/7 IT support, infrastructure management, security, and performance optimization. ServiceNow is a dedicated vertical with specialties in ITSM, ITOM, discovery, and custom applications.

Their AI/ML offerings include strategy consulting, model development, natural language processing, and generative AI integration. Mobile development spans iOS, Android, React Native, Flutter, and app store optimization. Data and analytics includes BI dashboards, big data processing, real-time pipelines, and data warehouse design. Cloud work covers multi-cloud strategy, migration, DevOps, CI/CD, serverless, and cloud security across AWS, Azure, and Google Cloud. Cybersecurity services include penetration testing, SOC 2/ISO 27001/HIPAA compliance, threat detection, and security architecture. The tech stack includes .NET, Java, Angular, Azure, SQL Server, and Docker.

Notable work

Named clients include Montroi (luxury travel lifestyle brand), The Entertainer (global experiences marketplace), Xperience (digital engagement platform), MedCall Healthcare (telemedicine), Dalile (location-based services), Groupon, JTI (Japan Tobacco International), US Fish & Wildlife, and Digital Town (smart cities). The company published case studies on Sifra Tax Consultants (digital presence) and NBUILDS (construction firm branding). Beyond named clients, the site notes work with startups in early stages as well as global enterprises across unspecified industries.

How they work

Cubic uses a four-stage delivery process: Discovery (understanding goals and challenges), Strategy (developing a roadmap aligned with objectives), Development (building with agile methodologies), and Delivery (deployment, testing, optimization, ongoing support). Engagement models include Product Development (for early-stage and stealth startups, covering MVP, prototypes, and POC), Managed IT Systems, and Team Augmentation. The product development model typically involves a dev team, your PM, QA, DevOps, and design. They operate with agile-based decision making and claim a 98% satisfaction rate.

Team and credentials

Cubic has 270+ engineers across two offices (Lahore and New York). Founder Asad Ur Rehman is CEO and Chairman of the Wazir Group. Leadership includes Maida Shaukat (Head of Operations), Ahmed Bilal (Head of Growth), and Ayaan Ahmad (Global Relations). The company is recognized by Clutch (multiple awards in IT services, web development, cloud solutions), The Manifest (web development, IT consulting, software engineering), Crunchbase (featured profile), Best Startup Asia (top 55 Asian web hosting companies), GoodFirms (featured for software and IT services), and ZoomInfo (verified profile). In 2017, Cubic established a research and development wing that produced two award-winning SaaS products. The site states 98% client satisfaction and a 15+ year operating history.