Apptians Digital Marketing Agency

Apptians is a digital marketing and web development agency based in South Ex, New Delhi, founded by Swastik Saraf. The company positions itself as an SEO-focused firm, claiming Google ranks it among the top SEO agencies in India. Beyond search, Apptians offers social media marketing, PPC management, mobile app development for Android and iOS, website design and development, and IT staffing on a contractual or permanent basis.

The agency operates across the Delhi NCR region—Faridabad, Noida, Gurgaon, and Ghaziabad—but claims to serve clients in India and abroad. On its website, it highlights results for SEO clients, mentioning that "SEO experts have given results to our clients in a month time," though no specific metrics or case studies are provided. Customer testimonials on their homepage reference faster Google rankings and on-time project delivery, but lack detail.

Services and capabilities

Apptians structures its offerings into two main buckets: digital marketing and app/web development. For digital marketing, the agency covers search engine optimization (both organic and local), social media marketing and optimization, pay-per-click campaigns, content writing, online reputation management, and Facebook advertising. It positions itself as Google-certified for PPC and claims Google My Business expertise for local SEO.

The company also serves vertical-specific SEO needs. Dedicated pages target automotive dealers and repair shops, insurance companies and brokers, B2B SaaS companies, and franchise networks. Each vertical emphasizes the same core SEO methodology—on-page, off-page, technical SEO, and keyword research—but tailored to industry-specific search behaviors.

On the development side, Apptians offers custom website design, Android and iOS mobile app development, UX/UI design, and graphics/logo work. It also runs a quality assurance practice with software testers and lists product development and MVP services. The website mentions an "experienced" product management team supporting full product lifecycle work.

IT staffing rounds out the portfolio. Apptians supplies contractual and permanent resources to clients in India and internationally, positioning itself as a "resource augmentation company."

How they work

Apptians presents itself as custom-focused, emphasizing cost-effective, budget-conscious pricing for each sector. The website repeatedly uses phrases like "custom costing as per your need and requirement," suggesting pricing is negotiated rather than fixed or tiered. It promises regular feedback and competitor awareness updates for SEO clients.

Team composition appears small. The site lists founder Swastik Saraf (Director), three named SEO consultants (Sumit Kumar, Sumit Manani, Sonu Kumari), and references to UX/UI designers, QA testers, and product managers, but provides no head count or organizational structure detail. Engagement model is not explicitly defined in the source material.

Team and credentials

Swastik Saraf is listed as Founder & CEO. Beyond that, the company names only four team members: three SEO consultants and the founder. No team size, office headcount, or staffing breakdown is disclosed. The agency claims to have been "awarded as Top 10 Digital Marketing Agency in India by multiple rating agency," but provides no link to those rankings or the awarding bodies. It also states Google consistently ranks it among top SEO agencies, but this is a self-assertion with no third-party verification provided. No ISO, SOC 2, GDPR, HIPAA, or partner certifications are mentioned. No Clutch, G2, or other peer review platform ratings appear in the source.

Notable work

The source material provides no specific client names, project case studies, or measurable outcomes. Customer testimonials appear anonymously—"Avi R. (CEO of Service Based Company)," "Honey K. (Product Manager)," "James A. (CEO of product Based Company)"—with generic praise like "took my website on top of google search in a month" and "delivered my project in time." The website contains a "Check Our Clientele" section with placeholder carousel text (‹›) and no actual client names or logos visible in the source.